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You call it pro bono, a phrase derived from Latin meaning “for the public good”… on top of that, without charging for it. But around here we call it “doing good”. It’s an apex of humanity. It comes in all forms… from simple random acts of kindness to giving your own blood. For a designer it often means offering visual communication skills to amplify a message that you believe in. Sometimes you identify with the cause, and sometimes it pushes beyond your usual comfort zone… helping in situations outside your comprehension. Here’s one we did for Safe School’s Coalition here in Washington State.

safe_schools_coalition

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